Meta
Confidential workflow
Recreated as representative prototype
Role
Art Direction, Creative Prototyping & AI Workflow Design
Helping mobile players understand a game at a glance while giving creative teams a faster way to explore and align. Turned raw gameplay into a repeatable cover-art system for mobile discovery.
Gameplay Input
Identified the character, world, obstacles, rewards, and forward motion that made the gameplay immediately recognizable.
Visual Building Blocks
Converted game assets into repeatable components for consistent art direction.
10-20x Concept Output
Enabled teams to compare polished visual directions within a single session.
5x Faster Alignment
Gave stakeholders finished options to respond to instead of rough sketches.
AI Production Prototype
Defined hero placement, crop safety, title hierarchy, color, and thumbnail readability.
Still-to-Motion System
Extended approved cover art into an AI-generated video tailored to the game's world, action, and visual identity.